The Luxurious Living Through Serviced Apartments Melbourne

The Amazing Services of Serviced Apartments Melbourne

Luxury today is a happening lifestyle, a good dinner with soothing music, some great shopping thrills, amazing vacations, and a ride back home. With luxury being demanding these days, a great number of ideas are flourishing booming the arcades of the real estate Melbourne market. Today’s luxuries coincide with comfort and relax; making it more demanding and awe aspiring.

Looking back to the good old days, when luxury was living in a plush hotel, when it comes to accommodation in a foreign city, the statements of luxury and comfort have been revised in a more elaborate and personalized way.

The Premium Serviced Apartments in Melbourne

When your destination is Melbourne, no matter the reason being, your luxury will not only be conducted with your flight but also with your accommodation in not a traditional way of a plush but small hotel room. With the amazing services and concept of Serviced Apartments Melbourne now you can relax in bigger space with your own personalized materials and stuff.

Renting a luxurious property could not have been much easier than this. With the affordable services of Serviced Apartments Melbourne, there are a number of the spacious rentals apartments designed that are available on rental or lease basis for visitors.

The Luxury Serviced Apartments in Melbourne

When you have your own space you can do whatever you want. Your own serviced apartment is your space, with your own meals just the way you like them to be, with a little pinch of sugar in your breakfast, with your favorite juice, your own dancing stage, your own parking space and your own sleep, and wake cycle. You do not have to wake up to the loud screams of the housekeeping staff or the couple fighting in the room next to you, or to the door slamming of other rooms like in a traditional hotel place.

The luxurious serviced apartment in Melbourne when rented from Serviced Apartments Melbourne includes all the comfort and coziness you deserve in a city you travel. They provide you with affordable serviced apartments in Melbourne so that they can suite everyone’s budget. They have a variety of options to choose from their website searched frequently. You can just pick up the kind of apartment that suits your pocket and your needs and there you go relishing from the best serviced apartments in Melbourne.

Thinking of Renting Your Own House Privately?

There are times when you will be travelling to an all-new place only for a certain amount of time. So you have this huge house that preserves your soul and you want it to be taken care of. You can even rent your own property on their website for the time you’ll be away. Not only this, you can even sell your own house to Serviced Apartments Melbourne at a great deal.

If you want to find the best serviced apartment in Melbourne then your only destination is Serviced Apartments Melbourne. With their amazing discounts to offer on their website go and grab the opportunity today. 

How Serviced Apartments Are Redefining the Hospitality Industry

Looking back at the hospitality industry over the past two decades, the growth of serviced apartments is not to be ignored. The concept of apartments for short or long term stays first came into the picture in the 1980s, but they were not an instant success and often remained the last resort for most people vacationing or on a business trip. Recall your trips two decades ago or perhaps even 10 years back and most of these stays would have been at hotels, irrespective of their room tariffs and star ratings. Whether you booked through a travel agent or your business trip was managed by your employer, staying at a hotel was certainly the status quo.

In the past, serviced apartments were merely an afterthought for travellers because they were lacking in many key areas. To start with, they lacked the amenities offered by hotels, and were often undone by their poor locations. Serviced apartments mostly did business by offering jaw-dropping rates or during busy seasons where hotels failed to cater to customer demands. However, the picture has completely changed in the last few years, with more vacationers and corporate travellers preferring to stay in serviced apartments rather than hotels. Privacy, coupled with a home-like experience, are two key factors that are driving their popularity. Check out any of the hospitality review and ratings websites to see what consumers are saying!

Corporate Patronage Changed the Game

In the early days, serviced apartments thrived in isolated places in the world, but couldn’t be counted as serious challengers to the traditional hotel industry. The lack of corporate patronage, which contributed to bulk of hotel industry revenue, acted as one of their biggest weak links. Industry experts believe business travellers provide more value than just revenue when on a business trip. For instance, a corporate traveller who has had a nice experience at a property is more likely to stay there on a family vacation. Understanding and tapping into this concept of corporate patronage helped serviced apartments quickly gain traction in the hospitality industry.

According to the 2016/17 GSAIR (Global Serviced Apartments Industry Report published by Apartment Service), more than 70% of all businesses are using serviced apartments for business travel. From New York to London, from Hong Kong to Melbourne, we are seeing an exponential rise in the number of serviced apartments across the world.

Not Just for Long Stays

A common belief of serviced apartments is that they are most suitable for long stays, as business travelers and vacationers tend to get bored staying in hotels beyond five days.The thinking behind this belief is clear, as hotels are often cramped and usually cannot offer the authentic, home-like experience of serviced apartments.For the past decade, serviced apartments have been preferred by business travellers on long trips, lengthy assignments, or even while relocating. Recently however, we have witnessed more business travellers who now prefer these apartments over hotels when they are on short trips as well. According to one of GSAIR’s earlier reports, the number of business travellers staying in these apartments for short visits has been increasing gradually over recent years.

So what exactly has led to this phenomenon? To start with, serviced apartment providers are constantly working towards narrowing the gap between their offerings and those of major hotels. From online booking to arranging for luxurious chauffeur-driven cars, apartment companies are constantly matching the amenities offered by hotels. Economy of scale is possibly the biggest factor for this transformation, as most serviced apartment companies have increased their number of properties in major cities. 

Evolution Within the Industry

The rise in popularity of serviced apartments is no accident. Over the last two decades, the segment has constantly evolved, often going out of its way to embrace change compared to the large hotels they compete against. In fact, serviced apartments have gained a reputation within the hospitality industry of being able to understand changing customer demands, and being able to remodel their offerings to meet these needs.

Another trend that is slowly taking shape in the industry is the concept of alliances. Over the last few years, we have seen many serviced apartment companies acquired or merging with larger companies to form a stronger entity. These apartments are then re-branded, with the more powerful brand helping to drive sales at apartments that often had great amenities, but lacked the brand equity to attract a large number of guests. The industry has also taken a similar approach to the taxi industry, as many aggregators have joined the bandwagon. This has freed up smaller properties from having to focus on marketing and advertising, allowing them to focus their attention towards offering the best experience to their customers.

In summary, serviced apartments are no longer the poor cousins of hotels, as they have carved out a niche space in the ever-growing hospitality industry. With lower input costs, many smaller players continue to enter the business and thrive on technology adoption and patronage from their corporates. They have also been able to reinvent the concept of hospitality by offering guests a more homely and personalised experience. While this does not write the obituary for traditional hotels, it does show that serviced apartments are here to stay and thrive.